shatter
designed vic carless, shatter assembles slices of helvetica make typeface seems in motion, or broken , in pieces. published letraset after jointly winning 1973 competition design new fonts.
writing in 2014, designer tim spencer praised design ominous effect, writing offered glitch-like mechanical aggression [inspired by] cold, machine-induced paranoia. attacked establishment’s preferred information typography style sharp edge , recomposed in jarring manner still makes eyes skitter , brain tick trying recompose it. shatter literally sliced swiss modernist authority.
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